Established since 1934, NIVIA is headquartered in Jalandhar, India. NIVIA is a Freewill Sports Pvt Ltd Brand. Being the leading Sports Brand, NIVIA is intimately involved in shaping the sports in the country. As the originator of breakthrough technologies and innovative products, for decades NIVIA has produced legendary classics and earned nation-wide legitimacy in each sport that it has participated in. Backed by generations of sportsmen, NIVIA is the true Indian Iconic Sports Brand. NIVIA is Indian leading manufacturer of stylish sports equipment, footwear and accessories.

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